India Scores in APAC Effie Awards 2015
The winners for the APAC Effie Awards 2015 were announced on 10 April 2015 in Singapore, honouring Asia Pacific’s most effective marketing campaigns.
A total of 61 Awards – 1 Grand Effie, 17 Golds, 19 Silvers and 24 Bronzes were presented at the function. The Grand Effie was awarded to Havas Worldwide and Child Survival India for their campaign “No Child Brides”.
The coveted Agency of the Year Award went to Ogilvy & Mather Mumbai who picked up 8 awards – 2 Golds, 4 Silvers and 2 Bronzes. Lowe & Partners Worldwide Mumbai and DDB Auckland came in second and third respectively.
Ogilvy & Mather was named the Agency Network of the Year, picking up a total of 4 Golds, 4 Silvers and 4 Bronzes from its agencies in the region followed by BBDO Worldwide and Lowe & Partners.
India was the biggest winner walking away with a total haul of 18 awards, including the Grand Effie, followed by Australia and New Zealand with 15 and 11 awards respectively.
The APAC Effie Awards is organised by the Confederation of Asian Advertising Agency Associations (CAAAA) and Tenasia Group. The aim of the Effie Awards is to recognise the agencies’ expertise in delivering marketing campaigns that work and achieve results.
You can read about the complete list of winners here.
Visual courtesy: www.effie.org