If you want to learn about great advertising, a study of the Volkswagen ads of the 1960s would be a great place to start. Created by Doyle Dane Bernbach, the entire series of print and TV ads are brilliant in their simplicity and focus. The book ‘Remember Those Great Volkwagen Ads?’ presents the ads that ‘changed the face of advertising. Not just in America but around the world.’ Buy the book if you can!

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Visual courtesy : https://www.flickr.com/photos/robinwagenaar/